Password and hacking under the privcy issues Research Paper

Secret word and hacking under the privcy issues - Research Paper Example Programmers see the people’s security as an obscure interesting issue, which must be won. The hacking techniques have stayed aware of the improvement of the different innovations intended to secure the protection of the clients and they have figured out how to damage them and access one’s individual data. A proof of their fast advancement is that, as indicated by the FBI’s National Computer Crimes Squad, 85 to 97 percent of PC interruptions are not distinguished. Besides, just 19 % of the assaults are reported.1 Introducing secret phrase for online records is one of these strategies; truth be told, it is the most mainstream one. Regardless of the idea of the records, whether it is a record in an informal community, or an email account, introducing passwords to all the better one can do so as to ensure his/her record from excluded inquisitive â€Å"guests†. The target of this paper is to dissect how damaging one’s record by breaking its secret word is respected from the security moral perspective. The paper will introduce the authoritative demonstrations that will in general legitimately shield individual data from programmers and their pragmatic application in the reality. The paper is partitioned into two sections. The principal part is committed to the historical backdrop of hacking and its turn of events. It will likewise depict the most widely recognized techniques for secret word infringement and the hackers’ perspective on this issue, under the security issues. The following part will portray the demonstrations that are intended to ensure individual data and assurance one’s protection and their proficiency in application. Some famous law cases associated with secret word hacking will be depicted and investigated. The vast majority of us partner the action of â€Å"hacking† with unlawful direct, encroachments and law infringement. Obviously, a programmer for us speaks to a law insubordinate individual, an a renegade that as opposed to carrying on with his life regularly decides to go through days and evenings before a PC and break into

Letter Essay Example | Topics and Well Written Essays - 500 words

Letter - Essay Example I totally concur with your perception that the California government funded instruction in the twentieth century was at its ‘peaks of excellence’ and that the open rudimentary, optional and advanced education foundations in the state indicated huge responsibility and devotion in offering quality training to many. Notwithstanding, I am likewise stunned to see the decrease of the standard of instruction in the state towards the finish of the twentieth century. I additionally feel that the decrease in the instructive framework is clear regarding the ‘overcrowded study halls, lacking books and supplies, deficient pay and lay-offs’. It was very stunning to me when you appropriately brought up that it isn't because of any money related issues or downturn (since California despite everything claims one 6th of U.S GDP) that the state funded instruction division has endured so much misfortunes. I emphatically concur with your contention that despite the fact that the state has all the assets and gifts to manage the cost of value instruction, it is a direct result of the political framework, against charge political culture, wrong arrangement of advanced education framework, and undue spending needs that it falls behind in the domains of advanced education.

Know Money, Win Money! Chicago Chocolate and Wine Expo (Part I)

Know Money, Win Money! Chicago Chocolate and Wine Expo (Part I) Know Money, Win Money! Chicago Chocolate and Wine Expo (Part I) Know Money, Win Money! Chicago Chocolate and Wine Expo (Part I)Have you got a sweet tooth and/or like to drink wine? Well then have we got a couple of Know Money, Win Money episodes for you! We went to the Chicago Chocolate and Wine Expo, but with everything the  vendors there were offering, it could have been called the Chocolate and Wine and Coffee and Tea and Caramel and Jerky Expo!But for this first video, we focused on the chocolate side. Did you know that cocoa beans were used as currency in Mesoamerica? Long before they were ever brought back to Europe to be transmogrified into chocolate bars, the Mayans and Aztecs created a version of the drink we would call hot cocoa. Emperor Montezuma was such a fan, it was rumored to be all he would drink, and his favorite version was spiced with vanilla, honey, and chili pepper.But what other facts about chocolate might exist? Watch the most recent episode and find out!?Do you know which country eats the most chocolate per capita? Some of the people we asked at the expo did. And some didn’t! While we Americans might love our Hershey Kisses, British blokes and ladies can’t get enough of their Cadbury Eggs, and Uter the German exchange student from The Simpsons can barely run because he’s so full of chocolate, none of the above are the correct answer. It’s Switzerland! Which makes sense. If you’re known for your banks and your chocolates, you’re going to eat a lot of the one that’s edible.Our next question asked what the biggest chocolate company in the world is. Hershey’s probably jumps to mind. Maybe Cadbury does too. It probably helps that we mentioned both of them in the previous paragraph. What about Nestle? No, not Nestle. It’s Mars! Even if you haven’t eaten a Milky Way in a while, MMs are more popular than everâ€"if their Super Bowl ad appearances are any indication. And since Mars makes MMs, that makes them the biggest chocolate company in the world.Now brush your teeth. Know Money, Win Mo ney will be back with the wine part of the expo before  you can empty your glass!In the meantime, check out some of our other recent episodes:Episode 19:  C2E2 Avengers: Infinity WarEpisode 18: Chicago Auto Show (Part 2)Episode 17: Winter Brewfest (Part 2)Where would you like to see us go in future episodes? We want to hear from you! You can  email us  or you can find us on  Facebook  and  Twitter.Visit OppLoans on  YouTube  |  Facebook  |  Twitter  |  LinkedIN

Terrorism And The Terrorist Threat Essay - 1567 Words

the US into a protracted war, and some experts linked the war to the creation of a vacuum through which more terrorist groups have arisen. But even a decade after the war on terror, there remained several agencies believing that â€Å"terrorist networks could be taken down by removal of their ‘masterminds’†, and that â€Å"smart weapons and pilotless drowns could achieve without counterproductive political effects.† (Townshend) And to further compound the issues within counterterrorism, views regarding Islamist terrorism appear to be divided even among the experts. Bruce Hoffman and Marc Sageman, two of America’s leading theorists on terrorism and counterterrorism, held opposite views on how to deal with the Islamist terrorist threat, which erupted into a significant debate between the two in 2008. While Hoffman stressed that Al Qaeda is alive, resurgent and more dangerous than ever, Sageman argues that the threat no longer comes externally from organizations like Al Qaeda but rather from homegrown terrorists. Officials from the White House and the CIA had acknowledged the importance of the debate in their examination of the terrorist threat. While the view held by the former would require the maintenance of vigilance overseas with considerable resources being funneled to the C.I.A, the State Department, the military and the terror-financing sleuths, the latter would allow money to be saved by merely directing it to the local police and the F.B.I. Fatwas and Religious TerrorismShow MoreRelatedA New Paradigm Of Terrorism1537 Words   |  7 PagesSince the 9/11 terrorist attacks many have sought to argue that a ‘New’ paradigm of terrorism exists and therefore that the nature of modern terrorist threats has changed. However, terrorism itself has never been clearly outlined, and as such both Copeland and Duyvesteyn argue current threats to be a continuation of older trends of traditional terrorism. More so terrorism is subjective and therefore current threats depends upon who the target is and who is reporting the attack. On the other handRead MoreDomestic Terrorism And The Security Of The Us1040 Words   |  5 PagesToday, domestic terrorism is one of the major threats to the national security of the US. Since 9/11, the US intelligence services and law enforcement agencies viewed international terrorism as the major threat to the public security of the US but the threat of domestic terrorism has been underestimate d. At any rate, American law enforcement agencies conduct active campaigns to prevent international terrorism but domestic terrorism become a serious threat to the national security of the US. In suchRead MoreTerrorism : Terrorism And Terrorism1586 Words   |  7 Pagesglobal threats around us. World is not like heaven. We need to face many problems in our life. We have some global risk also. This year has been a notably rough year. Some of the worst threats make our people more worried. Many researchers and writers are writing about the biggest threats of the world. Several reports are also made to understand the recent global threats. In order to write something about the recent global threats, one word comes to our mind that is terrorism. TerrorismRead MoreHow Terrorism Law Enforcement Prepares For Terrorism814 Words   |  4 Pageshandling suspected terrorist and potential targets for attacks. Nationwide agencies have been created to better serve local law enforcement agencies investigate potential terroristic threats, and alleviate any unsolved questions of what is required to better protect the security of the U.S. Due to terrorist attacks that have occurred across the world and in the U.S., law enforcement agencies and citizens now have the proper resources to help prevent future terrorist attacks. How Terrorism Law EnforcementRead MoreThe United States Face Challenges And Threats1361 Words   |  6 PagesUnited States face many challenges and threats. The 2014 Quadrennial Homeland Security Review identifies six challenges that pose the most strategically significant risk to the United States over the next five years. These challenges include the terrorist threat, cyber threats, biological concerns, nuclear terrorism, transnational criminal organizations, and natural hazards (Department of Homeland Security, 2014). Of these six challenges, the terrorism threat seems to create the biggest fear and concernRead MoreTerrorism : Terrorism And Terrorism851 Words   |  4 PagesTerrorist attacks are major threats that could occur in any nation. Terrorism is one of those things that can happen at any time. It will strike in small, medium and large cities. Although we will never be able to remove all risk from terrorism, we can definitely reduce the risk through hazard mitigation and disaster preparedness (GBRA, 2011). To better understand terrorism we need to know what it is. Terrorism can be defined as the use of force or violence against persons or property in violationRead MoreEvidence Of The Changing Roles Of Women In Women And Women984 Words   |  4 Pagesof female involvement within terrorist organisations along with increasing numbers of female Islamic terrorists (Bakkers de Leede, 2015; Lavina, 2015). Terrorist organisations traditionally maintained gendered specific roles and women predominantly provided a support type role (Bakker de Leede, 2015). This was in the form of bearing children or recruiters (Bloom, 2011). This has been evolving with instances of women actively engaging in violent Islamic terrorism (Bloom, 2011). High-profile casesRead MoreCyber Terrorism1716 Words   |  7 PagesAmerica was the victim of a cyber terrorism attack; although no definitive evidence is available to substantiate that claim.   Cyber terror attacks pose a threat against the national security of the United States. In order to fully comprehend the threat that cyber terrorism poses, it is essential to understand the background, the effects, the reality of the threat and the future of cyber terrorism. This assessment examines the reality of the cyber terrorism threat, and also questions its validity.   Read MoreInternational Terrorism And The Security Of The United Kingdom1665 Words   |  7 Pagesinternational terrorism represents the greatest threat to the security of the United Kingdom. It will begin by defining, within the context of this essay, what is meant by the concepts of national security, terrorism and international terrorism, and how international terrorism threatens our nation through both direct and indirect means. Throughout, it will identify a snapshot of the current gamut of security threats to the United Kingdom and analyse, through these threats, how international terrorism posesRead More Challenges for US Counter-terrorism Efforts Essay1231 Words   |  5 PagesChallenges for US Counter-terrorism Efforts    As a direct consequence of September 11, a number of substantial challenges lie ahead in the area of counter-terrorism..  Ã‚   The most prominent of these is the changing nature of the terrorism phenomenon.   In past years, when terrorism was largely the product of direct state sponsorship, policymakers were able to diminish prospects for the United States becoming a target using a combination of diplomatic and military instruments to deter potential

The Right For All Women - 999 Words

The thought of voting has come naturally today for all women citizens in the United States. This process of voting though, in the past, excluded African women from executing any major decisions within the society. Voting today is a right for all women, but in the past numerous passionate activists were compelled to fight against the government. An example of such activist is Fannie Lou Hamer. Not only was Fannie a minority of African descent, but also a woman who was willing to achieve the goal of allowing African women to vote. She was willing to not abide by the rules and took risks by voicing all of her goals and opinions. Ultimately, she wasn’t afraid of the consequences, she had a passion for civil rights and vocalized her voice to be clear to others. Fannie was willing to enforce her beliefs to eventually end the battle of segregation that occurred in our nation. Fannie is a woman who will be remembered for her courageous actions that led to partial change within our gov ernmental system. Fannie faced a convoluted time period to grow up within the United States. She was required to abide to the cruelty of the Jim Crow laws. Fannie wanted to prove that African Americans could be successful at higher-level positions. She was born on October 6, 1917 and was part of a large family. Thus her childhood wasn’t the most ideal and ultimately she had to drop out of school, in order to assist the family in the field of sharecropping. One would think that she would lack abilitiesShow MoreRelatedAbortion Is A Legal Right For All Women892 Words   |  4 PagesFrom the creation of the Bill of Rights, the United States of America has ensured life, liberty, and happiness to each and every citizen who resides within its broad borders. Over the course of 200 years, America has undergone several â€Å"revisions† of the law and the Constitution. Over the past several decades, debates regarding Constitutional rights have raged all over America, from state courts, all the way to the supreme court. Recently, the constitutionality of abortion has been a major topic,Read MoreWomen s Rights Rebellion : Should Women Have All The Rights That Men Do?1511 Words   |  7 PagesSyrene Ball Mrs. Blomme Honors I 3 October 2014 Women’s Rights Rebellion Should women have all the rights that men do? Today many people would say yes to this question, some women would be offended by this question, and some men would joke about this question. However, for decades this question has caused much controversy. Many years ago, women had different expectations and much less freedom than they have now, but eventually they decided that was not the way they should be living. There areRead MoreFeminism And Social, Political, And All Other Rights Of Women1565 Words   |  7 PagesAccording to the website Dictionary.com feminism is â€Å"the doctrine advocating social, political, and all other rights of women equal to those of men.† While that statement is not necessarily wrong, it is awfully vague. The reason this statement is so vague is, according to many researchers, because feminism is an incredibly complex concept with many different interpretations. Susan Hekman (2013), for example, interprets feminism to be a radical movement t hat challenges the very fundament of modernismRead MoreAll Men and Women have the Right to the American Dream638 Words   |  3 PagesThe American Dream has been the guiding belief of our western society since the United States Declaration of Independence; all men are created equal, having the same rights and opportunities to prosper. Furthermore, American prosperity is usually shown by the ownership of a home. With ownership of a home, an individual becomes put of a community and contribute to the betterment of his or her community. The members within the community have a sense of belonging with interdependence on one anotherRead MoreEqual Rights for Men and Women?1266 Words   |  6 PagesEqual Rights for Men and Women? Do you believe women should have the same rights as men? - Anthony Schifano (California, USA) Lama:   I do believe that women should have the same rights as men because they make up half the society. Sure, I do believe that women should be treated equally and have same rights as men because the only difference between women and men is their sex and biological structure. Saher:   Of course; women and men are equal. Both genders are human beings who live theirRead MoreThe Declaration Of The Rights Of Women1237 Words   |  5 Pagesof the Rights of Women†, written by Olympe De Gouges, is a document that proves how in the 1790’ s women were trying to break-free from the belief that men have all the rights. This document was published in 1791 and it was made in comparison to the â€Å"Declaration of the Rights of Man† which was published in 1789. Olympe De Gouges wrote this document because she felt that despite having the French Revolution women were not receiving the rights they deserve. In the â€Å"Declaration of the Rights of Women†Read MoreWomen s Rights During The 19th Amendment1414 Words   |  6 Pagesright to vote when the 19th amendment got ratified in the year 1920. Before the 19th amendment, only 4 states gave women the right to vote. The western states gave women the right to vote so that more people could co me to their states. The women suffrage was run by strong women. Two of the women were Susan B. Anthony and Elizabeth Cady. The women got the right to vote because they have been fighting for their rights since 1775, women were striking for their rights at their job to so that they canRead MoreWomen Have Fought For Their Rights For Generations942 Words   |  4 PagesWomen have fought for their rights for generations. Women rights are something you as a women are entitled to do. The right to freedom of speech, the right to vote, work, get an education etc. The Seneca Falls Declaration is very distinct to The National Organization for Women movement they show some similarities in what women were allowed to do and how they reacted to these laws or restrictions. All men and women are created equally having the right for Life, Liberty and the pursuit of HappinessRead MoreEssay Seneca Falls937 Words   |  4 PagesSeneca Falls In the early 1800s, many of the women in the United States were plain and simple getting fed up with their lack of writes. Men had dominated everything in the past and they were still continuing to do so. Women were finally ready to come forward and voice their opinions about how men and women are created equal. It was now time for women to go out and become what ever they want to be and not have to worry about the fact that they are females. The Seneca Falls Convention wouldRead MoreWomens Rights Essay1322 Words   |  6 PagesWomen’s Rights Should all women be equal to their status, opportunities and rights? Every woman should have the ability to express their freedoms and rights, deserve equal treatment within their society and region, and every country needs to reinforce the rules for women. There is no dignity and respect for women universally. Gender equality is still out of reach for many women worldwide. Presently, women have gained legal rights throughout the world. The women’s rights movement changed society

Literary Analysis Of The Catcher In The Rye - 1408 Words

Literary Analysis of The Catcher in the Rye Holden’s story takes place in the 1950s. Because of this, it is necessary that the reader reads the story from multiple points of views. As Foster puts it, â€Å"don’t read with your eyes† (Foster 228) meaning that it is sometimes necessary to read from a perspective that will let you relate to and sympathize with the characters. The time period is shown many times such as when Holden goes dancing and asks a girl if she feels like â€Å"jitterbugging a little bit† (Salinger 72) referencing an iconic dance from that era. What people said and how they said it were very different in the past, and it is important to keep that in mind while reading. Salinger uses violence in his novel to develop an further†¦show more content†¦It can be assumed by these quotes that Holden was diagnosed with a mental sickness following the events he explains in the novel. This connects to Chapter 26 in Foster’s book that discusses the topic of irony. â€Å"You wouldn’t have known it had snowed at all,† (Salinger 88) he says mentioning the weather. He later adds, â€Å"it was freezing cold† (Salinger 88) needing to put on his hunting hat for warmth. It is possible that the snowing throughout the book was chosen to reflect Holden’s isolation from the rest of the world. In Chapter 10 of Foster’s book, he lists several descriptions of snow which include â€Å"an insulating blanket† and â€Å"suffocating†. This perfectly connects Holden to the setting of the story as he is always isolated and fighting for someone to listen to him. Multiple times he goes into bars to meet people and talk to them about serious things, however, he is always brushed off or ignored. Only towards the end of the novel is he finally able to confide to his sister Phoebe. The snowy winds create an isolating setting for the protagonist and his journey of self-discovery. â€Å"Boy it began to rain,† told Holden, as he watched his sister ride happily on a carousel, â€Å"in buckets I swear to God† (Salinger 212). The rain in this scene acts, as Foster put it in Chapter 18 of his book, as a â€Å"rebirth† (Foster 159) or â€Å"new identity† (Foster 159). During this scene Holden is cleansed of his past ideal and childish thoughts. He emerges as a new and more mature person. The waterShow MoreRelatedLiterary Analysis Of The Catcher Rye 1763 Words   |  8 PagesCarla Campbell Campbell 1 English 150 Whetstine Literary Analysis The Catcher in the Rye Catcher in the Rye starts with the main character Holden Caulfield telling us about his life. It seems that Holden is a very troubled individual that is having problems dealing with the past and perhaps the prospect of growing up. He wants to talk but not sure anyone cares to listen. He eludesRead MoreCatcher in the Rye- Holden as a Dynamic Character Essay example660 Words   |  3 PagesAlexa Noelle Mrs. Mow American Studies 27 March 2012 Analysis of Holden Caulfield Throughout the novel The Catcher in the Rye Holden sees the world as an evil and corrupt place, however it is clear that he gradually comes to the conclusion he cannot change it. The first instance demonstrating Holden’s progression is when he sees the profanity written all over Phoebe’s school. In this moment he finally understands that it is inevitable to enter adulthood and realizes the impossibility to tryRead MoreThe Role Of Women In Catcher In The Rye1013 Words   |  5 Pagesfor your question. My research question is: To what extent does J.D Salinger’s novel Catcher in the Rye explore the range of female potentiality in society through Holden’s interactions, thoughts and comments regarding women. This question is still in progress as I am not sure it can successfully reach and essay of 4000 words. Nevertheless, this is the topic I want to base myself around. Catcher in the Rye is a novel that every sophomore had to read as part of their curriculum. This novel wasRead MoreCatcher in the Rye4413 Words   |  18 PagesThe Catcher in the Rye â€Å"Is The Catcher in the Rye, as a work of literature still relevant for today’s youth?† Name: Sara Sigurdson Course: English A1 Supervisor: Mr. Peter Steadman Word count: 3851 Candidate number: 00136022 Table of Contents Content Page Number Abstract 3 Introduction 4 The Actual Catcher in the Rye 4 The Sexual Matter 5 The Caulfield Family 6 Narrator and Protagonist 8 Role Model 9 Mr. Antolini 10 Targeted Audience 10 Guidance 12 Read MoreThe The Rye : The Expression Of Individuality1061 Words   |  5 PagesRahul Gudivada EWA2 Literary Analysis 11/9/15 The Catcher in the Rye: The Expression of Individuality In the bildungsroman Catcher in the Rye, J.D. Salinger employs the struggle of individuality, inevitable maturation, and the childhood corruption of adulthood to reveal Holden’s alienation from society. Throughout the novel Holden is rejected and exploited by the society around him. As he is conflicted with himself to find a purpose in life he constantly tries to connect with a superficial societyRead MoreAnalysis Of The Movie The Sound And The Fury 1688 Words   |  7 Pages The Catcher in the Rye by J.D. Salinger is a modern novel focused on identity. The novel focuses around the life of a confused young man named Holden who is lost in his adolescents and struggling to find his way into adulthood. The Sound and The Fury written by William Faulkner, is a novel that takes place in Mississippi and follows the decline of the Compson family. The construction of the novel is split into four different parts, where each one is narrated by a different character. Benjy, JasonRead MoreAnalysis Of The Movie Holden Talks With Mr. Spencer Essay1569 Words   |  7 PagesAnalysis: This quote is from the part when Holden talks with Mr. Spencer. Since Holden failing all his classes except one, Mr. Spencer is advising Holden about the importance and the impact of his actions in his life. Holden’s perception of adults is depicted when he curses Mr. Spencer in his mind. By nodding silently to Mr. Spencer’s words, Holden actually disrespects adults. We can ea sily perceive that Holden feels alienated when Mr. Spencer tells him that he is one of those people on â€Å"the otherRead More Catcher in the Rye Essay: Holden - The Misfit Hero2101 Words   |  9 PagesThe Misfit Hero of The Catcher In The Rye      Ã‚     The Catcher In The Rye by J.D. Salinger was published in 1951. A recurring theme in J.D. Salingers stories concerns people who dont fit in with the traditional American Culture. Salingers misfit heroes, unlike the rest of society, are caught in the struggle between a superficial world and a conscious morality (1 Wildermuth). In his attempt to create a new and realistic portrayal of the times, Salinger first, effectively creates Holden CaulfieldRead MoreA Psychological Interpretation: the Irony of Holden Caulfield’s Inner Conflict with Society2496 Words   |  10 PagesThe Catcher in the Rye, a novel written by J. D. Salinger is a story about a unique yet troubled boy named Holden Caulfield. Salinger masterfully depicts the story’s protagonist as a well rounded character who feels the full range of emotions. Holden is consumed by the desire to live in a world where he can play the hero and surround himself with love and acceptance. Holden’s need for love and belonging, however, creates an irony because it provokes an intense aversion to society that pushes HoldenRead MoreEtymology and Symbolism of Characters Names in Catcher in the Rye1967 Words   |  8 PagesNames in Catcher in the Rye      Ã‚  Ã‚   Catcher in the Ryes pallid cover, adorned only with seven multicolored bands in its upper-left corner, is not what one would call eye-catching. Its reverse side lacks criticisms or reviews of any sort; in fact, it is bare of anything except a copyright date. Human beings are advised not to judge books by their covers, rather that they should look further than the obvious and try to apprehend the implied meaning. The world has peered past Catcher in the

Balmain Textile Assignment free essay sample

So Balmain started in 1934 to work for the fashion designer Edward Molyneux. Edward Molyneux was known for his extravagant clothes, and a bit over the top style, he was one of the greatest couturiers of that time. Balmain worked for Mr. Molyneux for 5 years. In 1939 Balmain worked for Lucien Lelong where he worked side by side with Christian Dior. Finally in 1945 Balmain was able to open his own fashion house. He designed a ‘new French style’, which was definitely influenced by a post war style. The woman who wore the clothes would represented an active, confident and elegant women. This look and woman was later known as the ‘jolie madame’. It was often compared with the ‘new look’ of Christian Dior, where the waist of the woman is small and where she wears a long bellshaped skirt. In the 60’s Balmain started to experience more with different kind of fabrics, he was clashing and melding new shapes and styles. We will write a custom essay sample on Balmain Textile Assignment or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page He dressed a lot of movie stars like Bridgit Bardot, Sophia Lauren and Joshephine Baker. So his clientele where people with a lot of money. But in the 70s he broadened his clientele by making also a ready to wear collection. His designs where filled with elegance and slender lines. He developed his company by designing uniforms for the Singapore airlines and he also developed perfumes. In 1882 Balmain died. (1950) (1960) (1970) (1980) After the dead of Pierre Balmain: After the dead of Pierre Balmain the house was managed by Erik Mortensen who was the ‘right hand’ of Pierre Balmain. He kept the style and identity of Piere Balmain by keeping the classical style and luxurious designs. This was also transferred when Herve Piere (in 1990) was creative director. In 1993 Oskar de la renta was the creative director of Balmain, who kept the classical Look and the ‘jolie madame’ look. Gillet dufour (1998) replaced his position, but was later in 2002 replaced by Laurent Mercier. Balmain hit a rough patch and closed for 2 years in 2004. It was in 2006 when Balmain was reinvented. Balmain became more modern and edgier. This was when Chrisophe Decarnin was the head of the house Balmain, now Balmain came to be known as a glamourous, sexy and rock style brand. The dresses became shorter, tighter, edgier and sexier. In that time the famous Balmain jacket was invented, with the broad shoulders. Finally in 2011, Chrisophe Decarnin left the position of creative director and was replaced by Oliver Rousteign, who kept the edgy style. Roustaign added a bit more retro look and also some glitters of the 70s. (Erik Mortensen for balmain) (Oskar de la renta for balmain) (lauren Mercier for balmain) (Christophe Decarnin for Balmain) 2) Brand Identity amp; Style Objectives and style: So if we look at the history and style from Balmain, we see that the style changed from classical and elegant to sexy and edgy. The two different styles have in common that the clothing are designed for confident woman with a luxurious lifestyle. Now Balmain is mostly known for their broad shoulder jackets and their rock edge they give to the close. They are also known for their sexiness and use of leather. This season leather was again used, but also a lot of denim. So to conclude the style is now in general rock, sexy and edgy. Balmain has two lines, one for men and one for woman. The brand is a luxury brand. The price range varies from 1000 and up. This means that they have the enough money to spend on good quality fabrics.